News Apr 18th, 2019

Fullscreen research demonstrates how branded social content can positively impact offline sales

The company worked with Shareablee and IRI to unveil the link between social content and sales

• content
• Fullscreen
• study

News Mar 26th, 2019

Study shows that a majority of social media users prefer to post content on 'dark channels'

Social media users prefer to send content through personal messages rather than sharing them to a feed

• Snapchat
• Social media
• whatsapp
• messenger
• study

News Feb 27th, 2019

Brands are paying more for influencer marketing, but social stars are earning less

A fresh study from Rakuten Marketing revealed influencers earn less despite increases to campaign budgets

• data
• influencer marketing
• study