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Tenjin named a Snapchat partner for mobile measurement News Oct 22nd, 2018

Tenjin named a Snapchat partner for mobile measurement

Marketers can use tool to optimise install campaigns through Snap Ads, Lenses and Story Ads

Snapchat becomes more content-centric with a fresh batch of original programs News Oct 10th, 2018

Snapchat becomes more content-centric with a fresh batch of original programs

The platform is working to expand its userbase

Snapchat's user growth strategy involves targeting older users News Oct 9th, 2018

Snapchat's user growth strategy involves targeting older users

The platform's main demographic is teens and young aduults

Snapchat and Amazon’s new partnership lets people search for products with their smartphone camera News Sep 28th, 2018

Snapchat and Amazon’s new partnership lets people search for products with their smartphone camera

Users need to simply take a photo of a desired product or its barcode and purchase it on Amazon

Snap's VP of communications has resigned Job News Sep 26th, 2018

Snap's VP of communications has resigned

Mary Ritti has been with the company for over six years

Snap bags former Vogue director to fill its first fashion editor position Job News Sep 5th, 2018

Snap bags former Vogue director to fill its first fashion editor position

Ex Vogue director Selby Drummond will fulfill the newly created role

How memes helped one app get a six-times cheaper CPI on Snapchat Marketing Aug 20th, 2018

How memes helped one app get a six-times cheaper CPI on Snapchat

Fanbytes offers key lessons on marketing your app

Saudi Arabian billionaire drops $250m on Snap shares News Aug 8th, 2018

Saudi Arabian billionaire drops $250m on Snap shares

The $250m share acquirement comes as Snapchat daily users drop by 2 per cent

Snapchat now lets influencers make their own sticker packs News Aug 1st, 2018

Snapchat now lets influencers make their own sticker packs

Stickers are like Twitch emotes but less good

Snapchat launches Storytellers to merge influencers with advertising News Jul 27th, 2018

Snapchat launches Storytellers to merge influencers with advertising

Snapchat Storytellers could open a lot of doors for the company

Snapchat's Discover feature now has its first LGBT+ partner News Jul 25th, 2018

Snapchat's Discover feature now has its first LGBT+ partner

UK LBGT news website has signed with Snap to bring a focus to the community

Snap's payment service Snapcash to shut down News Jul 24th, 2018

Snap's payment service Snapcash to shut down

Remember Snapchat's p2p money function?

Jacob Rees-Mogg intends to promote Brexit to Britain’s youth via new Snapchat channel News Jul 2nd, 2018

Jacob Rees-Mogg intends to promote Brexit to Britain’s youth via new Snapchat channel

“It's the cutting edge of social media that has just taken over from the gramophone record”

Report: Snapchat games platform coming later this year News Jun 28th, 2018

Report: Snapchat games platform coming later this year

One games publisher is said to be lined up already

Snapchat promises better revenue sharing with creators News Jun 26th, 2018

Snapchat promises better revenue sharing with creators

“I’m at a point where if I am not able to monetise my content, I have to put my effort elsewhere”

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